In work and daily life, print play an important role. From personalized cards, to tickets, from water bills to product labels, print is everywhere to see. When you enjoy the convenience it brings, will you have many questions about it? Will the printer go wrong? Who will correct the printing if there are something wrong with printed paper? How relevant people will do to correct the printing? Today I will reveal the secrets behind. During the whole printing, relevant team will be there to ensure print quality. They will ensure the accuracy of content, color, image, layout, and more. This complicated process is print assessment. It avoids huge losses and waste caused by errors. If you are running a company or are needing to print lots of brochures, you will be interested of this process. Then let me tell you what the print assessment is and why we should use it.

Table Contents

What Is Print Assessment?

Print assessment is a technical process to check and assess print quality systematically. Through this process, the accuracy of content, color, image, layout, folding, and binding will be ensured to meet expectations. In sample words, print assessment is like giving prints physical exams. Printing assessment can prevent, detect and correct errors through pre-press assessment, in-press quality control and post-press check. Print assessment is an integral part of high-quality print.      

How Does Assessment Work?

This is a complicated and rigorous process. The assessors need to pay attention to lots of details during the whole printing. In every links, there will be standard quality control checklist and dedicated staff. The staff need to fill in checklist and record all status. This record form is the basis for quality tracking, customer communication, and internal improvement. If print assessment team discovers a problem, they must take immediate action to solve it. Then let me tell you what they will do step by step:

Pre-press Assessment 

Prepress Assessment is the first key quality control in the entire printing process. The team need to discover and correct potential problems before formal printing. They will check many aspects like design files, printing parameters, equipment status, and more. This process can avoid waste and loss.

1. Check the File Contents

The print assessment team firstly need to check the content of file and correct wrong information. After this, they will check whether the format of file is correct. The formats suitable for printing are PDF/X, AI, EPS, and so on. They also need to avoid  missing words, missing images and wrong layer merging.

2. Check the Color Settings and the Resolution 

The print assessment team need to set the color mode to CMYK, or match the required spot color (such as Pantone). They also need to check the resolution. Suitable resolution will give clearer image, more accurate color, and sharper text edges.

3. Check Trim Area

Printed papers must reserve enough space to avoid white edges when trimming. To ensure accurate cutting, designers usually add auxiliary marks such as trimming lines and fold lines.The print assessment team need to check if the trim area meet printing requirements. If it is wrong, some important content may be cut off.

4. Check the Printing Parameters

The print assessment team will confirm all parameters with customer and relevant department. The parameters include printer model, page material, prints number, page number, single-sided or double-sided, inking method, binding method, and more.

In-press Quality Control

During the printing, the print assessment team need to monitor and spot check the print quality. Once there is something wrong with prints, team will stop production and correct them. In this way, the whole batch of prints will have uniform high quality. Also, it can avoid to scratch the entire batch caused by errors.

1. Proof Check

Before mass production, workers will produce some printing samples. The customers or the print assessment team will compare samples with original design file. In this way, they will confirm whether the color, text, and layout are accurate. If the sample passes the test, then workers will start mass production.

2. Color Control and Density Check

In this process, the print assessment team pay attention to colors. Colors must remain stable throughout the print - no visible color shift, flicker or inconsistent brightness. The team will set up color standard, check color density regularly, check gray balance and adjust ink volume or speed. In these ways, team will ensure consistent and accurate color reproduction.

3. Registration Check

In multi-color printing, the colors must be printed precisely in the right position to prevent ghosting and misalignment. The print assessment team need to check whether the control lines, cross lines, and micro registration mark are completely overlapped. If there is a deviation, team need to fine-tune the layout, paper direction and pressure settings.

4. Text and Image Check

In this process, the print assessment team need to avoid blurred text, missing image, broken paper. They will randomly sample some papers and magnify details. They pay attention to many aspects. Are the text edges are sharp? Are text strokes are smooth with breaks? Are images are clear? Are QC codes scanned and readable? Everywhere must be qualified!

5. Equipment Status Check

At the same time, the print assessment team need to monitor printer status. If there is something wrong with printers, they will stop production right away. They need to observe whether the paper is running smoothly and whether there is any paper jam. Or check whether the paper is warped or stretched due to humidity problems. In addition, the marks and stains are also not allowed. They also need to have a look at the printhead to avoid uneven ink droplets.  

Post-press Check

1. Trim Size and Cutting Check

In this process, the size of printed items must meet customer’s requirements. The print assessment team will use professional rulers or size caliper to measure printed items. There can’t be excess burrs, uneven cutting edges, misalignment, and other problems. For unqualified printed items, workers will reproduct or recut them.

2. Paper Quality and Print Quality Check

In this process, the quality of paper must meet customer’s requirements. There are many inspection items, such as page quality, thickness, texture, color, and more. The print assessment team also need to focus on paper defects like creases, stains, peeling, and so on. In addition, the ink drying degree is a key inspection item. Because if the ink is not enough dry, then the paper may stick together and the text may be erased.

3. Folding and Binding Check

In this process, the binding process must meet specifications. For printed items with folded pages or multi-page binding, it is necessary to ensure that the folding lines of each layer of paper are consistent. In terms of binding, the binding lines, glue or metal nails must be firmly fixed. If not, the booklet may loose or fall off easily. The print assessment team also need to check whether the order of each paper are correct.

4. Random Sampling and Defective Item Handling

In this process, the print assessment team need to randomly select a certain number of samples and conduct a comprehensive inspection. Inspection items include content, image, size, cutting accuracy, color, paper quality, folding and binding, and more. When team find defective printed items, they will deal with it in a timely manner. They will mark defective items and record status. After that, they will feedback to design department, data processing department or production department according to specific issues. Then these defective items will be repaired or rework.  

Why Is Print Assessment Important?

1. Ensure Consistent Quality 

Print assessment will inspect all relevant aspect about printed items like content, layout, format, folding, binding, and more. In every links, there will be standard quality control checklist and dedicated staff. With such rigorous steps, the printed items of the same batch will keep consistent high quality.    

2. Discover Errors and Avoid Waste

Print assessment includes pre-press assessment, in-press quality control and post-press check. If the team finds a problem at any stage, they will stop printing and take immediate action. In this way, print assessment team will avoid scrapping entire batches and reduce cost waste.  

3. Meet Client Expectations and Improve Customer Trust

Poor quality print can be costly. Not only money, time and energy, but also do damage to corporate image. If your customer receive brochures with misspellings, they will lost trust for company. This is reasonable. A careless company is often considered untrustworthy. A stain on the corporate image will bring huge loss. Perhaps the company will lose many collaboration opportunities because of such little errors.

4. Cooperate with Environmental Protection and cost control goals

Print assessment will reduce paper and ink waste caused by printing errors. It can also save machine startup time and energy. Print assessment is an important part of achieving green printing and low-carbon production.

Conclusion

Print assessment is more than just quality control; it’s a commitment to excellence. Printing assessment can prevent, detect and correct errors through pre-press assessment, in-press quality control and post-press check. It not only ensures the same batch of printer items has consistent high quality, but also avoids waste and big losses. If you are running a company or are needing to print a batch of brochures, why not have a try it? Maybe printing assessment will bring you unexpected surprise.

 

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